Introverts in Sales and Marketing…? You bet. When hiring for their sales or marketing team, managers often look directly to the classical profile of the extroverted sales person and forget to include introverts. Who better than introverts to listen to and understand a client’s needs? And from a DISC perspective, a well-rounded team is often the ideal.
Great article, “Why Marketing Needs More Introverts” from @HBR and @eddieyoonTCG on the value introverts bring to Marketing.
Trish Pratt, Executive and Career Development Coach — Greater Boston area.